Your Strategic Growth Partner
Strategy is a dying discipline, yet we all know a vison without a plan is just a dream.
At 81 this is the inspiration as to how we measure our success:
The ability to take your aspirations and turn them into tangible, attainable outcomes.
We believe that strategy solves immediate challenges whilst ensuring current efforts complement where we wish to be in the future. Great strategy is developed with foresight - an understanding that industries will progress and demands will evolve.
Business strategy starts with a sound understanding of what you do best and how this delivers value to the people in your market. It dives deep into the intricacies of your organization, forging a plan that brings clarity, direction, and measurable impact. It’s about owning what makes you great and building clear paths for how this scales for years to come. A great business strategy is the start of lasting success.
Plot your trajectory“All men can see these tactics whereby I conquer, but what none can see is the strategy out of which victory is evolved.”
–Sun Tzu
More than logos and colors - a great brand strategy dives deep into the essence of your business to create a captivating brand that has a clear reason to believe. Our meticulous approach unearths your unique story, resonates with your target audience, and leaves a lasting impression. From brand positioning to messaging and presence, we craft a cohesive strategy that builds trust and fosters loyalty.
Become Destinct“If you don’t give the market the story to talk about, they’ll define your brand’s story for you. “
- David Brier
We understand the pivotal role of captivating messaging in driving tangible results. Our approach combines compelling storytelling, targeted campaigns, and innovative platforms and tools to establish authentic connections with your audience. From integrated multichannel strategies to data-driven insights, we empower business owners to amplify their brand, expand their reach, and achieve measurable success. Consistency is key, and a sound communication strategy is the keychain to unlocking the full potential of your business.
Gain recognition"If a tree falls in a forest and no one is around to hear it, does it make a sound?
If your brand stops communicating, does it still exist?”
- EightyOne
Whether your desired outcome is increased brand awareness, lead generation, raising funds, or streamlining your recruitment process, we connect you with the right people and start the conversation. Our refined LinkedIn networking strategies eliminate time-consuming outreach while you focus on the opportunities. Personalized, targeted messaging and content plans create a direct line of contact with your prospects and increase the legitimacy of your brand on the world’s largest business social network.
Get leads!“ Using LinkedIn correctly is less like casting a net and more like introducing you to your next big catch.”
- EightyOne
A powerful creative platform is how we bring a brand to life. It is the big idea on how we tell your story and ensure we captivate the hearts of your audience as we create a distinct narrative people associate with your brand. This is how we inspire people to care. How we make people want to share and talk about what you do best. This is what makes us memorable. It's that powerful idea that encapsulates the sentiment we want to be known for and own. Its your "Just Do It", "Open Your World", "A Diamond Is Forever". It is time to stake your claim and plant your flag. Let's make sure that flag is distinct and meaningful.
Tell your story“Great things are done by a series of small things brought together.”
- Vincent Van Gogh
Imagine having one point of contact that feels like they are just down the hall. A trusted expert who has the might of an entire marketing department at their disposal. A person who takes responsibility and is accountable for your marketing activities - we call this the OCMO.We become an extension of your team, providing strategic guidance, overseeing campaigns, and driving growth initiatives. Benefit from our industry knowledge and tap into a wealth of marketing expertise tailored to your unique business needs.
Find out more“Most businesses need the ability of an entire marketing department but not their full capacity. Invest in a partnership, not an under utilised department.”
-EightyOne
In a world dominated by digital communication, there's something special about the tangible. Our SWAG service - born out of a need as OCMO’s, celebrates the art of gifting, harking back to a time when a physical gesture held great significance. Branded merchandise and corporate gifts are not mere tokens; they are powerful tools that create lasting impressions. There's nothing quite like the feeling of receiving a carefully curated package from a trusted partner. That's why we offer a range of options, from branded merchandise for everyday use to exclusive gifts for campaigns, competitions, and conferences. Let us help you reignite that excitement and leave a lasting impression through thoughtful, branded gifts.
Find out more“Simply put, branded merch.
Challenge us on what we can have branded for you!”
- EightyOne
”Do great work, get great work!”
The Mad bunch…
Josh has worked in traditional advertising strategy departments, specialist strategy departments and as a consultant. It’s this mix of strategy exposure that gives 81 such a comprehensive approach to business & brand strategy.
Dan is our operations maestro, bringing an invaluable entrepreneurial spirit to our team. Known for his trailblazing ideas and streamlined project management. Expect creative wizardry and a laugh an Afrikaans joke or two under Dan’s operational leadership!
In the B2B space, people buy from people. As an outgoing guy with a lot of hobbies, networking has always been one of Tay’s strongpoints. His high energy and specialization in LinkedIn create a truly positive experience for clients with results that match his passion.
At EightyOne, we embrace contrarian thinking. Our unique blend of personalized culture and business principles creates an environment where offering a different perspective on your business is not only welcomed but encouraged.
If you're accustomed to hearing "yes" all the time, we'll gently introduce you to the power of "no" with our charming approach.We invest the same level of care in our clients' businesses as we do in our own. Our goal is to deliver value and make an impact that compels us to share in your success. We measure our success by the lasting partnerships we build and our ability to guide clients towards achieving their goals.We may come across as a quirky bunch, but we're incredibly likable.